•3) What kind of media institution might distribute your media products why?
•Small independent firms distribute viral on social networking sites such as YouTube, Facebook, and twitter they try to market there films like this to make it viral. Word of mouth is mainly what independent firms try to do. As I am trying to reach the widest range of audience because my film does not target niche it relates to an everyday life situation. We will need a heavy investment so we will need other major production companies such as 20th century fox, universal pictures and Columbia picture production. These production companies release films similar to mines an example of a successful gangster biopic is Notorious which had made a gross profit of $36 million dollars so these production companies will make any film reach the broad audience that I am looking for and these companies have good making strategies such as
•Press release
•Word of mouth
•Adverts, TV, radio
•Bus shelters
•Social media Facebook, twitter
•These factors will help me reach my full potential of reaching the key audience; many people have said that they are interested in these types of films so that’s why 20th century fox will make my film successful.
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